This logo is inspired by the Old Salem Heritage Bridge, a landmark that is unique to Winston-Salem. As an organization that serves Forsyth County and works to connect businesses and residents with resources for building a more forward-thinking and environmentally-friendly community, the icon of a bridge communicates the collaborative work of WSSRC.
The shape also depicts an elevated point of view — a look-out — as The Resource Center is an expert and overseer for sustainability in our community.